"OXO was founded on the philosophy of universal design, which means the design of products usable by as many people as possible"
- Simple, curvilinear
- Large Radii
Rubber & Silicone
- Soft texture
- Indicates use
- Universal across design
Colours & Materials
- Simple, primary colours
- Stainless steel
- Silicone & rubber
- Soft silicone grips
- Indication to hold
- Comfortable for users with arthritis
- Small beveled holes
Our group then proceeded to work on concept sketches for a helmet design that incorporated the OXO brand identity.
The helmet was sculpted using warmed clay. I took the leadership role in organizing the research, concept sketches and final presentation boards.
Final Clay Model
Good Grips and finger holes indicate where to pull on the helmet
Good Grips underneath indicate where to push the helmet off your head
Soft curves allow for proper aerodynamics
The brim would be made out of soft rubber, mimicking many OXO products
A Good Grips retention strap would adjust to any size of head
For educational purposes, a Shape Grabber machine scanned the clay helmet and produced a digital file for me to explore further.
I made a preliminary rendering of the scanned clay helmet in Fusion 360 and explored colour variations.